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Graphic design is the art and practice of planning and projecting ideas and experiences with visual and textual content. It involves creating visual content to communicate messages through typography, imagery, color, and layout.
Popular graphic design software includes Adobe Creative Suite (Photoshop, Illustrator, InDesign), CorelDRAW, Sketch, Canva, Figma, and GIMP. The choice depends on the project and designer's preference.
Look for a designer with a portfolio that matches your style and project needs. Evaluate their experience, client testimonials, communication skills, and whether they understand your brand’s vision.
For print, expect formats like PDF, EPS, or AI (vector). For web and digital use, formats like PNG, JPEG, SVG, and GIF are common. Always ask your designer for source files if you want to edit the design later.